Violet Grey is a luxury beauty products retailer and content site.
Since its launch in 2014, Violet Grey has established itself as a trusted source for beauty product recommendations. Every product stocked by Violet Grey is rigorously tested by its curation team and its committee of 150+ industry experts. The platform attracts a community of more than 23 million beauty enthusiasts.
Founded in 2007, Farfetch is one of the leading online retailers for luxury brands. Since its inception, the company has raised more than 1.4 billion dollars. It achieves sales of more than $4bn and has a market capitalization of $2.3bn.
Ohana & Co. acted as exclusive financial advisor to Violet Grey.